Sanoma Learning is frontrunner in the digital transformation. By using big data in adaptive learning we bring more value to customers. It enables us to continuously adjust learning content to the individual needs and preferences of students. In addition, it makes life easier for teachers.
Hans Prins, manager adaptive learning at Malmberg in the Netherlands, reveals the six most important trends for learning.
1. Differentiated and adaptive learning
2. The importance of big data
3. Practice = proof
Published in October 2015, they showed a significant increase in motivation among the participants, while their engagement with the tool also proved positive. They were, in other words, really keen to use it. Prins: “The students found it exciting, because it was personalised. We made it better by adding a gaming element. Each subject was identified by an ice-cream flavour. Doing well enabled students to build a whole stack of different flavours. From the beginning of the 2016-17 school year, the programme will be available to secondary schools under its new name, JUMP. Malmberg has visited the participating schools several times, and has carried out thorough online surveys. Two Master students at the University of Utrecht contributed theses on the subjects of student motivation and the new products’ impact on teachers. During the coming school year we’ll do evidence-based research into better learning outcomes. It’s a key objective for Sanoma.”
During the coming school year we’ll do evidence-based research into better learning outcomes.
4. Changing role of teachers
5. Testing and retesting is key
Prins: “Those who think that adaptive software will dictate how it is used, will be proved wrong. Malmberg is still in the process of finding out how it can add the most value, for both students and teachers. Only by testing and retesting products, and by running trials, commissioning research, studying results and acting on them can its potential be fully exploited.”
6. The shift to digital methods continues to increase customer value
Prins: “In the next few years, Malmberg and Knewton will develop a whole range of adaptive learning components. From September 2016, JUMP will be available for English, French and German grammar. A year later, secondary school students can use elements of adaptive learning for all their subjects. Adaptive tools for vocational education are next on the list, while primary schools will later also benefit from the new technology. There is no doubt that the shift to digital methods will continue. I expect revolutionary changes in the next year or two. Schools are keen on personalisation and adaptive learning. We are creating new value that is fun to use. We’re embracing the future.”
Schools are keen on personalisation and adaptive learning.
More About Malmberg
Malmberg, a publishing house of educational materials for primary, secondary and vocational levels, might be 130 years old and it’s looking to the future rather than the past. Headquartered in ‘s-Hertogenbosch in the southern part of the Netherlands, the company offers cutting-edge adaptive learning products.